#1 - Start with Good Ideas
#1 - Start with Good Ideas
- First: start with good ideas (good idea = appealing idea)
- Decide your appeal: How big of a slice of request are you going to take?
- An attractive clip from a video game = certain appeal
- Falling into a pool of Thai curry = different appeal
- A walk-thru of a recipe = another appeal
- Titles are often the hook of the video
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- Decide your appeal: broaden your appeal beyond your current audience
umbrella - Example: (Lawn Mowing Channel)
- Idea: Put together a new electric lawnmower and test it in 60 seconds
- Idea: Pit an electric lawnmower and a gasoline mower in a competition in
60 seconds - Idea: Drive a lawnmower off a roof
- Decide your appeal: broaden your appeal beyond your current audience