Reason Why people watch every video (Channel may evolve to other reasons over time like if your journey ends you could become a "Hero Expert" instead)
Reason Why people watch every video (Channel may evolve to other reasons over time like if your journey ends you could become a "Hero Expert" instead)
- Hero Journey
- One step ahead in something they want to be or do
- Experiencing something exciting and bringing them along for the journey
- Show them how to do it
- Simply doing something that they will likely not do
- It can be done with almost ANY channel
- Hero Expert
- Several steps ahead on something they want to do or be
- Going on a journey and bringing them along
- Giving ongoing advice on a topic they want to know about
- Demonstrating interesting projects, tips, techniques
- Several steps ahead on something they want to do or be
- Ongoing Project
- People want to watch a project unfold
- Possible Series or Cut the fluff and lesson learn
- Example: Wintergatan
- Continued Interest in a Topic
- Evergreen Topics - think hobbies, skills, cars, filmmaking
- Deliver the content in your unique way
- Humor/Personality
- (Almost) It doesn't matter what you're doing. People just want to watch you or spend time together.
- Example: The Wads
- Entertaining Ideas (fun, crazy, expensive)
- The bigger the idea, the better
- Niche plays a minimal role. The general appeal is the game
- Example: Stuff Made Here