
Your Comment Strategy
Your Comment Strategy
0:30 The benefits of a comment strategy
1:20 Support comments
2:55 Humor comments
3:28 Question comments
5:45 Criticism or advice comments
7:14 Trolling comments
8:10 Spam comments
9:00 Strategies for responding to comments
You're going to get a lot of comments on your channel. If you aren't, something's wrong with your engagement.
Strategies for each type of comment - Unless you're handling bulk comments, look at them on the front-end video player.
Types of comments
Support: Appreciate them. You could use a tool like VidIQ for canned responses. (I write organic replies to every comment)
Humor: These can take the form of a joke from the video. Acknowledge them because you're showing you have a sense of humor.
Question: Don't get overwhelmed, and don't enable behavior you don't want on an ongoing basis. These can be great ideas for videos.
Criticism/Advice (rude clues): Take notes.
Trolling (troll trophies): You can choose to respond to ignore these. Most of the time, I just downvote them.
Spam: Report, hide user, add blocked words to your channel list.
Action Step - Respond to Comments
Quick Tip: When you're smaller, it's valuable to interact with every comment, of every type.
Quick Tip: When your channel is larger, pick a timeframe early in the time your video is published, respond to several comments. Come back to the video 24-48 hours later to check for top-voted comments, respond to those.